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A cooperation between AIL and the department of Sprachkunst from 2022 Artist, writer and student of the department Sprachkunst Valerie Prinz created 4 sentences for a special series of posters for AIL, which were out and about in the public space in Vienna, inviting to come explore AIL universe online and offline. With the new space (hello Postsparkasse!), new name (from Innovation to Interdisciplinary Lab) and the over all feeling of a fresh start (bye bye Corona) the aim with this poster campaign was to make the complex but vivid program of AIL visible, invite new and old audiences in and after what feels like two years of hibernation, followed by an overcompensating amount of events and input to poke yet again the curiosity. Following an open call in spring 2022 Valerie Prinz created / extracted a collection of sentences putting the variety of subjects at AIL to the forefront, also including some twist and humour. Series of 4 Posters for AIL, 2022 A1 in public space, distribution of 500 pieces in October 2022 Various bigger formats on 5 spots in public transport, January 2023 Text & Concept: Valerie Prinz Design: Studio Dreibholz Art Direction: Eva Weber (AIL)
