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Artificial intelligence is one of the most controversial topics of our time: approval encounters rejection, euphoria encounters fear. How do these different perspectives compare? Can this field of tension be opened up and processed through an immersive virtual reality experience? The experience „paradigm shift“ explores a changing relationship between the participant and a virtual assistant similar to Siri or Alexa. The virtual assistant represents an application of artificial intelligence and accompanies the the viewer’s journey through the scenario via a real-time dialogue interface. Over time, the assistant‘s attitude towards the viewer changes. The degree of control which the assistant transfers to the viewer varies accordingly: free choice turns to manipulation; authority to powerlessness.
