Mode - Kommunikation
Markus Pires Mata
Design, Fashion
2026S, Lecture with Practical Exercises (VU), 3.0 ECTS, 3.0 semester hours, course number S00637
Description
This lecture deals with different forms of communication in the context of fashion.
From the planning and realisation of events and presentations to the development of tools like line- or ordersheets, moodboards, lookbooks and brand identity - with special focus on content creation and social media.
This term - the focus is on branding.
Examination Modalities
Course with immanent examination
at least 75 % attendance
Presentation of the projects
Dates
Thu, 05 March 2026, 15:00–17:15 Seminar Room 4
Thu, 12 March 2026, 15:00–17:15 Seminar Room 4
Thu, 19 March 2026, 15:00–17:15
Thu, 26 March 2026, 15:00–17:15
Thu, 16 April 2026, 15:00–17:15
Thu, 23 April 2026, 15:00–17:15
Thu, 30 April 2026, 15:00–17:15
Thu, 07 May 2026, 15:00–17:15
Thu, 14 May 2026, 15:00–17:15
Thu, 21 May 2026, 15:00–17:15
Thu, 28 May 2026, 15:00–17:15
Thu, 04 June 2026, 15:00–17:15
Thu, 11 June 2026, 15:00–17:15
Thu, 18 June 2026, 15:00–17:15
Thu, 25 June 2026, 15:00–17:15
Course Enrolment
From 02 February 2026, 09:00 to 02 March 2026, 09:01
Via online registration
Curriculum Allocation
TransArts - Transdisciplinary Arts (Bachelor): Artistic and art technology foundations: Artistic and art technology foundations 180/002.01
Design: Specialisation in Fashion Design (2. Section): Fashion Communication and Fashion Business: Fashion Communication 584/207.01
Co-registration: possible
Attending individual courses: possible